Mulberry for Target Has Officially Landed… and Flown Off Shelves

Gilt launched the new Mulberry line for Target with a pre-release of four handbag styles and to say it was a success would be an understatement. The bags were a hit, selling out in mere minutes and the official launch today at Target stores and on target.com seems to be following suit. Unfortunately, many of the styles are already sold out online, so you’ll have to get a move on and fight it out at a retail location.

The bags range from $14.99 messenger totes to $49.99 satchels and larger duffels. The prints and fabrics range from velvet to denim to faux patent leather, including the eccentric hot pink leopard number pictured above. As Emma Hill, Mulberry’s creative director puts it, “Leopards are king this season.” {New York Times}

With the sheer amount of New Jerseyness happening on television, we’d say animal prints will always have fans regardless of season. Everything from tights to jeans, rainboots and umbrellas are turning up in wild animal prints and bright colors. Though it may not be what you’d expect of the English luxury brand, the sold out status is an indication that they know how to please. Sources at Target tell us that a second shipment of the goods is out of the question for now, so what you see is what you get.